Amazon Releases New Tool For Sellers to Improve Their Listing Quality
Recently, Amazon has released the Listing Quality Dashboard. This is a tool available to Amazon Sellers on Seller Central with the purpose of helping sellers maximize the potential of their listings so more customers see, and are drawn in, by them. Customers want important information regarding your product to be easy to find, read, and understand so they can make a well-informed purchase. Essentially, by using Amazon’s new tool and taking its recommendations, it should help your overall sales. Some of the reasons why using the Listing Quality Dashboard is a good idea are as follows:
- It can help improve your item’s visibility on Amazon: Essentially, when a customer is looking for a certain item, they may not know which brand or what type they want, so they instead will search certain keywords in the hopes to find what they are looking for. By adding these keywords and attributes to your product listing, you drastically increase the odds that a customer will find your product.
- The new tool will enable the Product Overview experience: Product Overview for Amazon Sellers essentially showcases the most important aspects of your product over the bullet points on the product detail page, which, as a result, helps customers make a quicker decision as to whether they should buy your product.
- In certain cases, using the Listing Quality Dashboard may reduce the number of returns: Oftentimes, when a customer returns a product, it is because they did not fully understand what they were buying when they bought it. Rather obviously, a product is useless if a customer does not need it, which is why by using this tool, you can more accurately and completely list your products to help ensure they are what the customer truly wants.
In all, these are just some of the benefits of using the new Listing Quality Dashboard. If you have any additional questions about how to get your business booming, or you would like to speak with a Certified Public Accountant, please do not hesitate to reach out to our knowledgeable team today. We are here to help you.
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If you are an Amazon seller and require the assistance of an experienced Certified Public Accountant, please contact Ebiz Accounting for an initial consultation. We provide Amazon business accounting services to clients in New York and throughout the United States. All Amazon sellers should have an accountant they can trust. If you are looking to expand your business, or even form a new one, do not hesitate to reach out to our knowledgeable team today.