If you have recently received a bad review on your Amazon listing, it is important to know that there are steps that you can take to mitigate this review. To learn more about how to proceed after receiving a negative review, continue reading.
What steps should I take after receiving a bad review on your Amazon listing?
It is impossible to please every single one of your customers, no matter the products you are selling. Poor reviews are not the end of the world as long as you are able to quickly address them. However, it is important to note that poor reviews can have a snowball effect on your Amazon business if left unresolved. The following are the steps to take following receiving a bad review on your Amazon listing:
- The first step you should take is to determine whether this negative review is legitimate or not. Sometimes other Amazon sellers and programmers will post unfounded negative reviews to hurt your business as a way to boost their own listings. Fortunately, you can report this conduct to Amazon if you believe this is what has happened to you. However, if there is a legitimate bad review on your product, it is important that you publicly apologize to the customer and make the problem right. Customers will always appreciate honesty. Sincerely address their issue and offer a resolution to fix the issue at hand. This will go a long way not only for the customer that had a bad experience but also for potential customers who will see your dedication to your customers’ experience.
- When you respond to the negative review, do not wait weeks or months to provide an answer. Ensure that you respond promptly, within 24 hours if possible. This will show that you’re on top of your reviews and care about the feedback your customers are providing. When speaking with the customer, no matter their tone, ensure yours is optimistic and conveys the message that you are here to serve.
- Make note of the product listings that receive the most negative reviews. If one or two products have more negative reviews than others, there may be a design flaw or something worth addressing on a larger scale.
Reach out to our experienced Certified Public Accountant if you have any additional questions about your Amazon business.
Contact Our Team
If you are an Amazon seller and require the assistance of an experienced Certified Public Accountant, please contact Ebiz Accounting for an initial consultation. We provide Amazon business accounting services to clients in New York and throughout the United States. All Amazon sellers should have an accountant they can trust. If you are looking to expand your business, or even form a new one, do not hesitate to reach out to our knowledgeable team today.